\u2022 Biggest-ever launch: \u0160koda Auto India announces the name of a new compact SUV, the first of its kind named through the national \u2018Name Your \u0160koda\u2019 campaign
\u2022 Nationwide engagement: Over 200,000 entries received, resulting in the selection of a name that fits \u0160koda\u2019s traditional ICE SUV nomenclature, starting with \u2018K\u2019 and ending with \u2018Q\u2019
\u2022 Rewards for participation: The most popular name among 10 finalists secures top spot, with the grand prize winner receiving the first vehicle off the production line in 2025; ten other participants win an exclusive trip to Prague<\/p>\n\n\n\n
Today marks a major milestone for \u0160koda Auto India as it approaches a new era in India with its all-new compact SUV. Announced in February and following a recent teaser of its design, the vehicle has been named through an imaginative nationwide campaign. <\/p>\n\n\n\n
Reflecting the choice of thousands of people, \u0160koda Auto India\u2019s new SUV will be called the Kylaq, embodying a unique connection with its future drivers.<\/p>\n\n\n\n
Speaking at the name unveil, Petr Janeba, Brand Director, \u0160koda Auto India, said: \u201cOur new compact SUV Kylaq is for the people of India. We wanted them to be part of every milestone of our biggest-ever launch in the country. <\/p>\n\n\n\n
The \u2018Name Your \u0160koda\u2019 campaign aimed at inculcating a sense of pride and belonging among participants and potential customers. The results are humbling with over 200,000 entries. It reinforces our legacy in India and showcases the great affinity people have towards brand \u0160koda. <\/p>\n\n\n\n
The naming process of a car is important for us. And this upcoming all-new compact SUV represents the ultimate milestone within the fastest growing and biggest segment in India. With the Kylaq, people, customers and fans have themselves named our newest family member, which is developed jointly by the teams in India and Europe, and will be locally manufactured.\u201d<\/p>\n\n\n\n
Named by the people<\/strong> Through \u2018Name Your \u0160koda\u2019, participants suggested names for the compact SUV that begins with the letter \u2018K\u2019 and ends with the letter \u2018Q\u2019 with one or two syllables, in line with \u0160koda\u2019s tradition of naming their ICE SUVs. The campaign resulted in over 200,000 entries with over 24,000 unique names.<\/p>\n\n\n\n In the next phase, participants cast their vote for the choice among 15 shortlisted names. Basis the number of votes, from the 15 shortlisted names, 10 names were announced by \u0160koda Auto India. <\/p>\n\n\n\n From the list, the winning name, which received the most votes and met all legal compliance criteria, was chosen for the all-new compact SUV. Kylaq is derived from the Sanskrit word for crystal, reflecting both the vehicle\u2019s pristine qualities and inspiration from Mt. Kailash.<\/p>\n\n\n\n Naming film – YouTube link (English): https:\/\/youtu.be\/MJG9S36OfQg Voters are the winners<\/strong> The Kylaq<\/strong> The MQB-A0-IN was specifically developed for India by teams in India and the Czech Republic with an eye on versatility, safety, dynamics while focussing on localisation, low maintenance costs and a hassle-free ownership experience.<\/p>\n\n\n\n What to expect<\/strong> The design will retain the typical \u0160koda SUV language in and add details like refined and precise DRL light signatures. The upcoming SUV will also feature a hexagon pattern on the side and rear of the car. The compact SUV is currently undergoing rigorous testing across India and the company is preparing for production with local supplier ramp-ups. Based on a larger car platform, the compact SUV will have the \u2018big car\u2019 feel within a compact footprint.<\/p>\n\n\n\n The naming tradition<\/strong> The nomenclature is a reflection of the beauty, grandeur and toughness of both the bear and the terrain it calls home. The \u0160koda Kushaq takes this legacy forward as its name is derived from the Sanskrit word for Emperor. And the all-new compact SUV, the \u0160koda Kylaq that will make its world debut in India in 2025, takes the nomenclature voted by the people, while following \u0160koda\u2019s SUV family naming tradition.<\/p>\n\n\n\n The India fleet<\/strong> \u2022 Biggest-ever launch: \u0160koda Auto India announces the name of a new compact SUV, the first of its kind named through the national \u2018Name Your \u0160koda\u2019 campaign\u2022 Nationwide engagement: Over 200,000 entries received, resulting in the selection of a name that fits \u0160koda\u2019s traditional ICE SUV nomenclature, starting with \u2018K\u2019 and ending with \u2018Q\u2019\u2022 Rewards … Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":1010,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[27],"class_list":["post-1009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-english","tag-skoda"],"jetpack_featured_media_url":"https:\/\/aadhikarwarta.com\/wp-content\/uploads\/2024\/08\/Add-a-heading-38.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/posts\/1009","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1009"}],"version-history":[{"count":1,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/posts\/1009\/revisions"}],"predecessor-version":[{"id":1011,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/posts\/1009\/revisions\/1011"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/media\/1010"}],"wp:attachment":[{"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
The Name Your \u0160koda campaign, rolled out in February 2024, enabled the involvement and engagement of users, customers and the Fans of \u0160koda in picking the name for the all-new compact SUV that is to make its India and world debut in 2025. <\/p>\n\n\n\n
Naming film – YouTube link (Hindi): https:\/\/youtu.be\/tVlV_XHgLTs<\/p>\n\n\n\n
The winner of this naming contest will be the first owner of the \u0160koda Kylaq when it hits roads in 2025, lending them the unique opportunity of owning a car they named. Another 10 winners will visit \u0160koda Auto in Prague with a tour of the \u0160koda Museum and of the city. Winners will be announced at 2pm today across \u0160koda Auto India\u2019s social media channels.<\/p>\n\n\n\n
The all-new compact SUV, now christened Kylaq, positioned as the \u2018SUV for you\u2019, is \u0160koda Auto India\u2019s first ever foray into the compact SUV segment. This SUV is based on the MQB-A0-IN platform, the same as the one of the Kushaq SUV and the Slavia sedan. <\/p>\n\n\n\n
The all-new compact SUV will be the company\u2019s first implementation of the Modern Solid design language in India. It will also have a high ground clearance and space around the wheel for tackling uneven road surfaces lending the car that SUV character. <\/p>\n\n\n\n
It is a tradition going back to the company\u2019s first ever full-fledged 7-seater luxury 4×4, the Kodiaq, in 2017. The name reflects the qualities of both, the Kodiak bear and the Kodiak Archipelago to the south of Alaska, USA that it inhabits. <\/p>\n\n\n\n
The Kushaq SUV debuted in India and the world in July 2021 and the Slavia sedan in March 2022. Since then, these two India-developed cars have taken \u0160koda Auto India to witness its biggest year in sales and take the shortest time to achieve the landmark of over 100,000 cars sold. The \u0160koda Kylaq will be the third all-new, India-specific product developed by \u0160koda Auto India.<\/p>\n","protected":false},"excerpt":{"rendered":"