Celebrating 25 years of \u0160koda Auto in India and the advent of its New Era<\/p>\n\n\n\n
Soon after introducing its first-ever sub-4-metre SUV, the Kylaq, \u0160koda Auto India has achieved another milestone \u2013 announcing Powerhouse Ranveer Singh as its first-ever \u2018Brand Superstar\u2019. The association is marked with signature, \u0160koda styled, people-driven campaigns, fuelled by Ranveer Singh for \u0160koda Auto India\u2019s fans and customers.<\/p>\n\n\n\n
Petr Janeba, Brand Director, \u0160koda Auto India, speaking on the association shares<\/strong>, \u201cWhen the Kylaq was premiered, I promised that, \u2018Picture abhi baaki hai\u2019. As we celebrate 25 years in India, we have committed to driving into a new era here, which goes beyond launching world-class products. It revolves around revamping every aspect of the business, including the way we engage with our customers and fans. Around the world, and more so in India, cars and movies generate emotions that are unparalleled, and bring people together. <\/p>\n\n\n\n And so for the first time in our history in India, I am proud to announce Ranveer Singh as the first-ever \u2018Brand Superstar\u2019 for \u0160koda Auto India. Being a powerhouse of talent and energy, on and off-screen, Ranveer\u2018s persona strongly reflects our passion and ethos. This announcement comes at a time when we are celebrating 130 years of global excellence. There is a lot more this partnership is going to bring for our products, our network and our customers, as we look to strengthen our position as the most important market for \u0160koda outside Europe.\u201d<\/p>\n\n\n\n The first blockbuster by \u0160koda Auto India featuring the brand superstar premieres soon in which Ranveer Singh will star alongside the Kylaq. This is followed by a brand-centric film planned at the end of March, through which fans and customers will have an opportunity to meet Ranveer Singh and the management of \u0160koda Auto India later in the year.<\/p>\n\n\n\n Ranveer Singh, the first-ever brand superstar for \u0160koda Auto India, says, \u201cI am thrilled to be \u0160koda Auto India\u2019s first-ever brand superstar. This collaboration reflects a shared commitment to excellence, and I look forward to contributing to the growth of \u0160koda Auto in India. \u0160koda Auto has a diverse and exciting product portfolio that caters to both automotive enthusiasts and a wider customer base in India\u2019s growing market. With a strong legacy and an iconic range of products, the brand continues to set high standards in the automotive industry.\u201d<\/p>\n\n\n\n When Superstar meets Superstar<\/p>\n\n\n\n The association between \u0160koda Auto India and Ranveer Singh is an organic and natural fit where his energy, vivacious presence and dynamic personality perfectly mirrors \u0160koda Auto India\u2019s fun-to-drive and entertaining cars. Yet, they are both safe, bankable and the best at their craft forming a perfect resonance. For \u0160koda Auto India, this partnership is another step towards getting closer to customers, with signature, \u0160koda styled, people-centric campaigns.<\/p>\n\n\n\n Driving Future Growth<\/p>\n\n\n\n The association between \u0160koda Auto India and Ranveer Singh is in line with the company\u2019s growth strategy planned for this dynamic automotive market. At the Bharat Mobility Global Expo 2025, \u0160koda Auto India demonstrated its evolving global and Indian portfolio of ICE and EV vehicles. <\/p>\n\n\n\n The brand showcased cars like the Elroq and Enyaq EV, the Kodiaq luxury 4×4, the high performance Octavia vRS and the Superb luxury sedan from its global portfolio along with the MY 2025 Kushaq and the all-new Kylaq. Soon after, \u0160koda Auto India began deliveries of the Kylaq. And driving this New Era further is this latest partnership with Bollywood\u2019s powerhouse Ranveer Singh.<\/p>\n\n\n\n India is the most important market for \u0160koda Auto outside Europe and the company plans to sell 100,000 cars annually by 2026. All the models showcased at Bharat Mobility Expo focused on delivering innovation along with European design and performance for the ever-important Indian market. <\/p>\n\n\n\n The technology and design from these products are going to be the key to the further expansion of the brand in India, and the endeavour to attract newer customers in the \u0160koda Auto India family. The brand will also increase its reach from the current 277 sales and service touchpoints, and targets 350 touchpoints by the end of 2025. Along with all the measures on driving the business results, the first-ever brand superstar in the form of Ranveer Singh will go a long way in delivering the new era that \u0160koda Auto has planned in India.<\/p>\n","protected":false},"excerpt":{"rendered":" Celebrating 25 years of \u0160koda Auto in India and the advent of its New Era Soon after introducing its first-ever sub-4-metre SUV, the Kylaq, \u0160koda Auto India has achieved another milestone \u2013 announcing Powerhouse Ranveer Singh as its first-ever \u2018Brand Superstar\u2019. The association is marked with signature, \u0160koda styled, people-driven campaigns, fuelled by Ranveer Singh … Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":2463,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[18],"tags":[27],"class_list":["post-2462","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-english","tag-skoda"],"jetpack_featured_media_url":"https:\/\/aadhikarwarta.com\/wp-content\/uploads\/2025\/02\/Untitled-design-74.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/posts\/2462","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2462"}],"version-history":[{"count":1,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/posts\/2462\/revisions"}],"predecessor-version":[{"id":2464,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/posts\/2462\/revisions\/2464"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=\/wp\/v2\/media\/2463"}],"wp:attachment":[{"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2462"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aadhikarwarta.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}